How to Fix a Google Merchant Misrepresentation

Google Merchant Center is a great way to attract shoppers searching for your products. After all, the platform offers high visibility to help you connect with millions of potential customers each year. 

It allows shoppers to see your product information across Google, which means “everything about your shops and products is available to customers when they search on a Google property.”

So, there is no denying that the Google Merchant Center (GMC) is one of the most effective tools available to online merchants and brands today. 

Although Google Merchant Center doesn’t require a direct relationship with an e-commerce platform such as Shopify or Magento, you need to be sure about your information to get approved on the platform.

And if you end up making mistakes while setting up your account, Google might flag you as misrepresented. 

So, with so much riding on this, it is important to understand how Google Merchant Center works and ensure your online store is set up to maximize your opportunities.

What causes Google merchant misrepresentation?

One of the most serious merchant account issues you’ll have to deal with is being suspended. If you suddenly find your account is suspended, it can be messy trying to get back on track.

From misleading your shoppers to not providing Google with valid information, Google might suspend your account if you: 

  • Have multiple store sites
  • Use a virtual office
  • Don’t include relevant information
  • Market unavailable, misleading promotions
  • Don’t include contact information
  • Don’t offer checkout security
  • Skip merchant terms and conditions or shipping information
  • Omit important information when promoting charitable or political content
  • Fail to disclose the payment model
  • Don’t mention the return and refund policy.
  • Make false statements about your identity, qualifications, or the promoted product
  • Make false claims without results
  • Falsely affiliate with an authority
  • Use “phishing” techniques to gather user information

How to fix Google merchant misrepresentation

Google has become more proactive in suspending or removing merchants from their search index if they violate the company’s policies. 

From reviewing your own business to promoting psychoactive drugs, there is a long list of restricted practices that Google does not want the merchants on their property to be associated with.

Requesting Google for review

Google has been campaigning to eliminate any kind of misrepresentation of products and services listed on a website. Even if you are unaware of them, Google will send you a series of emails to inform you about the suspension along with the reason(s) for it.

  • You can start by logging in to your Merchant Center Account and going to Products > Diagnostics > Accounts.
  • Then, select the account-level issue that you want Google to review after fixing the issues related to the suspension. 
  • Click on Request Review and wait for 7 days for Google to review your account. Once the review process is complete, Google will send you an email indicating the same. 

Note: If your issues aren’t resolved, you can request a second review immediately after the first one.

The Manifest Names DiscoverMyBusiness as one of the Most-Reviewed PPC Companies in New York

The Manifest Names DiscoverMyBusiness as one of the Most-Reviewed PPC Companies in New YorkThere are thousands of ways how you can utilize digital marketing for your business, but one of the biggest and most popular solutions today is Pay Per Click. PPC has been one...

Hire the Best Marketing Manager: Your Guide to Top Talent

Snagging the right marketing manager can be a game-changer for your business. A standout marketing manager leads campaigns, ignites brand growth, and pushes revenue to new heights. But let’s face it finding that world-class marketer isn’t always a walk in the park.

How do I Hire a Head of Marketing: A Step-by-Step Guide

Finding the right person to lead your marketing efforts is a game-changer for any business. It’s not just about getting someone who can juggle numbers and brainstorm campaigns; it’s finding that strategic thinker who aligns with your vision, connects with the team, and drives results. So how do I hire a head of marketing?

Smart Conversion Rate Optimization Strategies for More Sales

Let’s cut to the chase: boosting your site’s performance is about turning browsers into buyers. That’s where conversion rate optimization strategies come in handy. You’re here because you want to up those numbers, right? By digging into this article, you’ll snag insights on how a good conversion can revamp digital marketing efforts and why every percentage point increase matters.

Creating a Paid Media Budget for Small Businesses: A Guide

So you’ve got a killer product or service and now it’s time to let the world know. That means stepping into the arena of paid media, a game-changer for small businesses aiming to grow big. It’s no secret that marketing can make or break your business, but how do you get started without draining your wallet?

How to Reduce Marketing Agency Costs in a Company: Smart Tactics

Marketing agency costs sneak up on businesses, chipping away at profits and stirring up tension between shareholders and managers. These are the hidden charges you pay when goals misalign, communication falters, or decisions miss the mark.

Navigating Typical Marketing Agency Cost in United States

Let’s cut to the chase: knowing the typical marketing agency cost in United States is a game-changer for any business stepping into the world of outsourced advertising. You’re about to get the scoop on what bucks you’ll be shelling out when teaming up with a marketing guru.

How to Hire a Fractional CMO: A Step-by-Step Strategy

Think your marketing strategy could use a shot in the arm? Maybe it’s time to consider bringing on a fractional CMO. It’s like hiring a full-time marketing guru, but without committing to the hefty salary and benefits package. Companies big and small are getting wise to this move it offers fresh expertise and keeps you ahead of digital trends while being kinder to your budget.

Best Practices for Hiring a CMO: Your Guide to Success

Finding the right Chief Marketing Officer can be a game-changer for your business. Best practices for hiring a CMO will lead you through this complex journey. You’ll discover how to define their role, who should join forces in the search, and what it takes to align their responsibilities with your company’s vision.

What is Marketing: A Guide to Growing Your Business

Think of marketing as the lifeblood of any business. It’s what gets your product out there and turns heads. What is marketing? In a nutshell, it’s how companies connect with folks like you and me, make us wise to what they’re selling, and keep us coming back for more.

Suspended by Google?