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CallRail Call Tracking
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CallRail Call Tracking

Experience the best Call Tracking feature.

Don’t guess which marketing’s working.
Know what real Call Tracking is about.

CallRail Call Tracking
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What is Call Tracking?

Ever ask a caller, “how’d you find out about our business?” With call tracking software, you’ll know the answer before you pick up the phone. Even better, you’ll see which ad, campaign, or keyword got their attention.

 Know more to grow more

 

If you’re not tracking calls, you’re missing metrics.

You probably know which ads, campaigns, and keywords led to your most valuable clicks. But do you know which drove your most valuable calls?

Bridging the gap between online and offline data, call attribution proves your real ROI. So in addition to knowing which ad clicks led to conversions, you’ll see which billboards, mailers, flyers, and brochures created customers.

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How Call Tracking works

 

Under the hood, Call Tracking uses dynamic number insertion (DNI) to keep track of online activity like PPC ads, emails, social media posts, and keywords. Source-level tracking follows the calls from offline marketing pieces: ads, mailers, brochures, billboards, and more.

Long story short, if you can put a phone number on it, you can track it.

In addition to revealing the sources behind your calls, you’ll also gain access to each lead’s name, number, and location (with CallRail, you can record your calls, too).

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Attribution for everybody

CallRail Call Tracking

Don’t guess which
marketing’s working.
Know with Call Tracking

Attribution and analytics may sound daunting, but CallRail makes it easy. In a few clicks, you’ll know how your campaigns are performing and when your leads became customers.

  • Power-up call attributions

  • Form Tracking + Conversation Intelligence

  • Track your calls like clicks

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CallRail was started by a small business owner and now serves 150,000 small businesses just like him.

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Disclosure: We are an independent CallRail Affiliates, not an employee. We receive referral payments from CallRail . The opinions expressed here are our own and are not official statements of CallRail or its parent company, CallRail LLC.