LLC Formation, Bookkeeping, and Business Tax Software | doola

Table of Content

• What Is doola and What Does It Do?
• How doola Helps Your Business: From First Filing to Full Back Office
• doola Features: Tools to Form, Manage, and Grow a Business
• How to Use doola: A Simple Guide to Getting Started
• doola Pricing: Plans for New and Existing Businesses
• doola Formation: Get Legally Live in Days, Not Weeks
• doola Bookkeeping: Financial Clarity Without the Spreadsheets
• doola Taxes: Stay Compliant and Avoid Penalties
• doola Alternatives: Exploring Top Business Formation Competitors
• Is doola Worth It? A Complete Look at Its Value for Founders
• Frequently Asked Questions

What Is doola and What Does It Do?

doola is a cloud-based platform for entrepreneurs to form a US business, stay compliant, and manage their finances from one place. It is widely used by first-time founders, solopreneurs, and existing business owners, particularly non-US residents and e-commerce sellers looking to launch and operate a US company.

Here’s what doola does:

• Forms US Businesses: doola files LLC formation paperwork, secures an EIN, and provides registered agent and US business address services.
• Handles Ongoing Compliance: The platform manages annual state filings and federal and state tax filings so businesses stay in good standing and avoid penalties.
• Manages Bookkeeping: doola Bookkeeping tags income and expenses, links multiple bank accounts, and generates financial health reports, with the option of a dedicated human bookkeeper.
• Files Business Taxes: doola’s in-house tax and CPA teams handle sales tax setup, reseller certificates, and annual business tax filings.
• Tracks E-Commerce Performance: doola Analytics gives Shopify and Amazon sellers a dashboard to track sales, orders, and financial metrics.
• Provides an AI Co-Founder: A 24/7 AI assistant answers questions about the business, acting as an always-available resource for founders.
• Connects to Banking Partners: doola guides founders to open a US business bank account through partners like Mercury and Slash.

In short, doola gives founders a single platform to launch a US business and keep it compliant and financially organized, replacing the separate lawyers, bookkeepers, and software subscriptions most companies juggle in their early years.

How doola Helps Your Business: From First Filing to Full Back Office

Whether you’re forming a brand-new company, running an existing business that’s outgrown spreadsheets, or building an e-commerce brand on Shopify or Amazon, doola is designed to remove the confusion of business formation, compliance, and bookkeeping. Its combination of expert-backed filings, automated bookkeeping, and analytics means less time spent on .gov websites and spreadsheets and more time spent building the business.

doola for First-Time Founders: Know What Comes Next

First-time business owners can get step-by-step guidance through formation, EIN registration, and banking setup, removing the guesswork of figuring out what to do and in what order.

doola for International Entrepreneurs: Launch a US Business From Anywhere

doola for International Entrepreneurs helps founders outside the US form a US LLC, get an EIN, and set up a US bank account without needing to be a US citizen, with doola supporting entrepreneurs across more than 175 countries.

doola for Existing Business Owners: Consolidate a Scattered Back Office

Business owners already running a company can move bookkeeping, tax filing, and compliance into one platform, replacing separate bookkeepers, accountants, and software subscriptions with a single service.

doola for E-Commerce Sellers: Built With Shopify and Amazon in Mind

Shopify and Amazon sellers can track sales, monitor ad campaign performance, and reconcile books monthly, with analytics and invoicing tools that integrate directly with their existing storefronts.

doola Features: Tools to Form, Manage, and Grow a Business

doola offers a full set of features organized around five products: formation, bookkeeping, taxes, analytics, and its AI Co-Founder.

doola features include:

• Formation Filings: LLC filed in 1 to 2 business days, with expert handling of paperwork and state-specific requirements.
• EIN Registration: Get a US tax ID number without navigating IRS paperwork alone.
• Registered Agent Service: doola receives important government documents on the business’s behalf.
• Operating Agreement: Protect an LLC with a properly drafted operating agreement.
• US Business Address: Get a US address for the business without needing a physical US presence.
• Transaction Tracking: Track, categorize, and monitor all financial transactions in one place.
• Invoicing: Send professional invoices to clients in seconds.
• Dedicated Bookkeeper: A human bookkeeper who learns the business and keeps the books up to date.
• Annual State Tax Filings: Stay compliant with yearly state filings handled accurately and on time.
• Federal (IRS) Tax Filings: Accurate, on-time business tax filings managed end-to-end.
• CPA Consultations: Access to licensed tax professionals for personalized tax guidance.
• E-Commerce Analytics: Detailed insights into transactions, campaigns, and customer behavior for Shopify and Amazon sellers.
• AI Co-Founder: A 24/7 AI assistant that can answer questions about the business.

These features help founders reduce the time spent researching formation requirements, avoid missed tax deadlines, and keep their books audit-ready without hiring a full in-house finance team.

How to Use doola: A Simple Guide to Getting Started

Getting started with doola is a straightforward process, letting founders begin forming their business shortly after signing up, without needing to submit documents upfront.

Here’s a step-by-step overview:

• Answer a Few Questions: Indicate whether you’re starting a new business or already have an existing one to get matched with the right plan.
• Provide Basic Information: Share your company name, personal address, phone number, and email to begin the formation process.
• Get Your LLC Filed: doola files the LLC paperwork, typically completing formation within 1 to 2 business days.
• Receive Your EIN: doola secures your Employer Identification Number so the business can operate and open a bank account.
• Set Up a US Bank Account: Use a passport or US government ID to open a business bank account through doola’s banking partners.
• Connect Bookkeeping and Analytics: Link bank accounts, and for e-commerce sellers, connect Shopify or Amazon to start tracking finances and sales.
• Stay on Top of Taxes: Let doola’s tax team handle sales tax setup, annual state filings, and federal tax filings as they come due.
• Use the AI Co-Founder as Needed: Ask the AI Co-Founder questions about the business anytime, day or night.

By following these steps, founders can move from an idea to a legally formed, bank-ready business quickly, without needing to coordinate separate lawyers, accountants, and software tools.

doola Pricing: Plans for New and Existing Businesses

doola pricing plans offers separate paths depending on whether a founder is starting a new business or already running an existing one. Below is a detailed breakdown of doola’s pricing plans:

New Business Plans

Starter

$297/year, plus state fees

The Starter plan is built to get a business legally live in 2 days. It includes LLC filing in 1 to 2 business days, an EIN, guidance to open a US bank account, a US business address, and registered agent service, giving new founders everything needed to launch legally.

Tax and Compliance (Most Popular)

$1,599/year (regularly $1,999, save $400), plus state fees

The Tax and Compliance plan is designed to keep a business’s compliance needs handled straight from the inbox. It includes everything in Starter, plus an EIN delivered up to 2 weeks faster, federal (IRS) and state tax filing, a 1:1 tax consultation, bookkeeping and invoicing software, and registered agent service.

Business-in-a-Box™

$2,399/year (regularly $2,999, save $600), plus state fees, or $329/year on the annual plan

The Business-in-a-Box plan is built to get founders 40-plus hours a month back by handling the entire back office. It includes everything in Tax and Compliance, plus a dedicated bookkeeper, monthly financial statements, synced bookkeeping and taxes, and estimated quarterly tax calculations.

Existing Business Plans

Pulse

30-day trial, renews at $300/year

Pulse is built for existing business owners who want to automate bookkeeping, track payouts, and monitor expenses without a full-service plan. It’s designed as an entry point for businesses that already have formation and compliance handled but need better visibility into their finances.

Tax and Compliance (Most Popular)

$1,999/year

For existing businesses, the Tax and Compliance plan keeps ongoing tax and compliance needs organized straight from the inbox, including federal (IRS) and state tax filing, a 1:1 tax consultation, and bookkeeping and invoicing software.

Business-in-a-Box™

$2,999/year

For existing businesses ready to hand off their entire back office, this plan includes a dedicated bookkeeper, monthly financial statements, synced bookkeeping and taxes, and estimated quarterly taxes, aimed at getting owners 40-plus hours a month back.

All plans are priced in USD. New business plans include an annual option that saves 25 percent, and doola also offers a formation money-back guarantee: if there’s an error in a formation due to doola’s service, that portion is refunded, no questions asked.

doola Formation: Get Legally Live in Days, Not Weeks

Why Fast, Accurate Formation Matters

Getting business formation wrong, or simply slow, can delay everything from opening a bank account to signing a first client. doola’s formation service is built to get founders legally live quickly and correctly the first time.

LLC Filing and EIN: The Foundation of a US Business

doola files LLC formation paperwork in 1 to 2 business days and secures an EIN, giving founders the two documents most other business steps depend on.

Registered Agent and US Address: Stay Reachable and Compliant

doola’s registered agent service ensures important government documents are received and not missed, while a US business address gives founders a professional presence even without a physical US location.

Formation in Action: A Guarantee Behind the Filing

doola backs its formation service with a money-back guarantee: if an error in the formation is due to doola, the affected portion is refunded, giving founders confidence in a process they may be going through for the first time.

doola Bookkeeping: Financial Clarity Without the Spreadsheets

Why Clean Bookkeeping Matters for Growing Businesses

Messy books make tax season painful and make it hard to know where a business actually stands financially. doola Bookkeeping feature is built to keep records organized automatically, rather than leaving founders to manage spreadsheets late at night.

Automated Tracking: See Every Transaction Clearly

doola links multiple bank accounts and automatically tags income and expenses, giving founders a real-time view of where money is going without manual entry.

Dedicated Bookkeeper: A Human Who Knows the Business

On higher-tier plans, a dedicated human bookkeeper gets to know the business and brings the books up to date from start to finish, rather than leaving reconciliation to software alone.

Bookkeeping in Action: Ready for Tax Season

With financial health reports and organized recordkeeping in place year-round, tax season becomes a matter of confirming numbers rather than reconstructing a year of transactions.

doola Taxes: Stay Compliant and Avoid Penalties

Why Tax Compliance Matters for New and Growing Businesses

Missed filings and deadlines can mean real penalties, and tax rules vary significantly by state and business type. doola’s in-house tax and CPA teams are built to keep businesses compliant without founders needing to become tax experts themselves.

Federal and State Filings: Handled End to End

doola manages both federal (IRS) and state tax filings, along with annual state filings required to keep an LLC in good standing.

Sales Tax and Reseller Certificates: Built for E-Commerce Sellers

For businesses selling on Shopify, Amazon, or across multiple states, doola helps set up sales tax and secure reseller certificates through its trusted partners.

Taxes in Action: A CPA in Your Corner

With access to licensed tax professionals for 1:1 consultations, founders get personalized guidance on their specific tax situation rather than generic filing software.

doola Alternatives: Exploring Top Business Formation Competitors

When exploring business formation and compliance platforms, it’s natural to compare doola with other established players. While each platform has its strengths, doola stands out for combining formation, bookkeeping, and tax filing into one platform with real human support, rather than requiring separate services for each function.

doola vs LegalZoom

LegalZoom is one of the most recognized names in online business formation, offering a wide range of legal document services beyond LLC formation. doola differentiates itself by bundling formation with ongoing bookkeeping and tax filing in the same platform, rather than focusing primarily on the initial legal paperwork.

doola vs ZenBusiness

ZenBusiness offers affordable LLC formation along with registered agent and compliance services, appealing to budget-conscious founders. doola competes by extending further into full back-office support, including dedicated bookkeepers and CPA tax consultations, aimed at founders who want ongoing financial management, not just formation.

doola vs Bench

Bench is a bookkeeping-focused platform known for pairing businesses with a dedicated bookkeeping team. doola offers a comparable bookkeeping experience while also handling business formation and tax filing, making it a fit for founders who want their entire back office in one place rather than bookkeeping alone.

doola vs QuickBooks

QuickBooks is a widely used accounting software that businesses manage largely themselves, with add-on services for bookkeeping support. doola takes a more done-for-you approach, pairing software with dedicated human bookkeepers and tax professionals, which can suit founders who want less hands-on accounting work.

Is doola Worth It? A Complete Look at Its Value for Founders

doola is worth considering for founders who want to form a US business and manage its ongoing compliance and bookkeeping without hiring separate lawyers, bookkeepers, and accountants. It combines LLC formation, EIN registration, registered agent service, bookkeeping, and federal and state tax filing into one platform, backed by real support from formation experts and CPAs.

Its tiered plans make it accessible for founders who just need to get legally live, as well as those who want a dedicated bookkeeper and their entire back office handled. With support for entrepreneurs in more than 175 countries, a formation money-back guarantee, and integrations for Shopify and Amazon sellers, doola is positioned as a strong option for founders who want fewer tools and less paperwork standing between them and running their business.

Key Takeaways

• All-in-One Back Office: doola combines formation, bookkeeping, taxes, and analytics into a single platform.
• Built for First-Time and International Founders: Supports entrepreneurs in more than 175 countries without requiring US citizenship.
• Real Human Support: Dedicated bookkeepers and CPA tax consultations back up the software.
• Flexible Plans: Separate pricing paths for new businesses and existing businesses, from a basic formation plan to a fully managed back office.

Frequently Asked Questions

1. What is doola best used for?

doola is an all-in-one back-office platform designed for founders forming a US business and existing business owners who want to consolidate bookkeeping, taxes, and compliance. It handles LLC formation, EIN registration, bookkeeping, and tax filing from a single dashboard.

2. Do I need to be a US citizen to use doola?

No, doola works with entrepreneurs from around the world to form and manage US businesses, without requiring US citizenship.

3. How much does doola cost?

For new businesses, doola’s Starter plan costs $297/year plus state fees, Tax and Compliance costs $1,599/year plus state fees, and Business-in-a-Box costs $2,399/year plus state fees. For existing businesses, Pulse starts with a 30-day trial and renews at $300/year, Tax and Compliance costs $1,999/year, and Business-in-a-Box costs $2,999/year.

4. How fast can doola form my LLC?

doola typically files LLC formation paperwork within 1 to 2 business days, helping founders get legally live quickly.

5. Does doola offer bookkeeping services?

Yes, doola Bookkeeping tracks and tags income and expenses, links multiple bank accounts, and generates financial health reports, with the option of a dedicated human bookkeeper on higher-tier plans.

6. Can doola help with business taxes?

Yes, doola’s in-house tax and CPA teams handle federal and state tax filings, sales tax setup, and reseller certificates, helping businesses stay compliant and avoid penalties.

7. Is doola suitable for e-commerce sellers?

Yes, doola Analytics is built for Shopify and Amazon sellers, offering a dashboard to track sales, orders, and financial metrics, with more integrations planned over time.

8. What is the doola AI Co-Founder?

The AI Co-Founder is a 24/7 AI assistant built into the doola platform that can answer questions about a founder’s business at any time.

9. Does doola guarantee accurate formation?

Yes, doola offers a formation money-back guarantee: if there’s an error in the formation due to doola’s service, that portion is refunded, no questions asked.

10. Is doola suitable for existing businesses, not just new ones?

Yes, doola offers a separate pricing path for existing business owners, including the Pulse plan for automated bookkeeping and expense tracking, along with Tax and Compliance and Business-in-a-Box plans for more complete back-office support.

Ready to simplify your business setup and back office? Try doola today and handle formation, bookkeeping, and taxes in one place.