Digital marketing for law firms - built for signed cases.
DiscoverMyBusiness runs full-service digital marketing operations for law firms across 21 practice areas. We've helped legal clients generate over $1B in tracked settlements since 2018 - backed by a written performance guarantee.
In tracked legal settlements generated for law firm clients since 2018
Legal practice areas served from personal injury to patent, family, and corporate
Verified 5-star reviews across Google, Yelp, BBB, G2, and Clutch
Written performance guarantee miss the KPI, work for free until we hit it
US states served with state bar-compliant creative and campaigns
Platform partnerships Google Partner, Meta Blueprint, Microsoft Advertising Partner
Law firm marketing isn't like other marketing.
Legal clients don't buy the way a Shopify shopper buys. A personal injury case is a $50,000–$5,000,000 decision made in a moment of crisis. A family law consultation happens under emotional load. A corporate counsel engagement gets vetted by three stakeholders and a procurement process. That reality changes everything.
Compliance is not optional.
State bar rules, attorney advertising restrictions, and jurisdiction-specific requirements are baked into every campaign not bolted on after a violation notice.
Intake is the bottleneck.
Most firms lose 30%-50% of their leads to slow follow-up. We build intake automation alongside the marketing so leads don't die in a voicemail.
Case quality beats lead volume.
One qualified PI case is worth 500 unqualified leads. We optimize for cost per qualified case not cost per click.
Attribution is genuinely hard.
Legal clients call, text, submit forms, and walk into the office. We track all of it properly so you know what's actually working.
21 legal practice areas. Real depth in each.
Every practice area has its own buyer psychology, its own compliance rules, and its own conversion patterns. Here's where we go deepest:
Personal Injury & Trial Law
Auto accidents, medical malpractice, wrongful death, mass torts, class action, product liability, workers' comp. Case-quality-focused paid search, local SEO for jurisdictional dominance, and 24/7 intake automation. Our largest legal vertical — every stage of trial law we've mapped and optimized.
Family LawDivorce & Custody
Divorce, custody, adoption, prenups, domestic partnership. Sensitive-content-approved paid campaigns and consultation-focused conversion paths.
Real Estate LawForeclosure Defense
Loan modification, wrongful foreclosure, RESPA/TILA claims, judicial and non-judicial foreclosure litigation. Urgency-driven paid search, jurisdiction-specific local SEO, and mobile-first intake systems for homeowners in crisis.
ImmigrationImmigration Law
Family and employment-based, deportation defense, citizenship, asylum. Multilingual campaigns and community-specific paid targeting.
Criminal DefenseDefense & DUI
DUI/DWI, felony defense, white collar, juvenile, appeals. Urgency-driven paid search, mobile-first intake systems, and jurisdiction-level local SEO.
Estate & ProbateEstate Planning
Wills, trusts, probate, elder law, estate litigation. Long-consideration content, educational funnel design, referral-partner marketing.
Employment LawEmployment Litigation
Wrongful termination, discrimination, harassment, wage & hour, retaliation, and whistleblower claims. Consumer-facing paid search, "do I have a case?" landing pages, and EEOC-savvy content strategy.
Full-service legal marketing operations.
Every service maps to a measurable result. Month-to-month terms. Performance guarantee attached to every engagement.
Legal SEO & Local Dominance
Technical SEO, practice-area content strategy, local SEO for every jurisdiction you serve, Google Business Profile, legal directory placements (Avvo, Justia, FindLaw, Martindale), and authoritative link building. Built for firms that want predictable organic case flow.
Paid Search & Lead Generation
Google Ads, Microsoft Ads, YouTube, Google Local Service Ads (LSA), and programmatic. Every campaign structured around cost-per-qualified-case not click volume. Includes negative-keyword strategy for tire-kickers and geo-fencing by jurisdiction.
Website Design & CRO
Custom law firm websites built to convert. Practice-area landing pages that pass state bar review, schema markup for legal search, integrated intake forms, live chat, click-to-call tracking, and conversion optimization from day one.
AI SEO for Legal Search
Get your firm cited by ChatGPT, Claude, Perplexity, and Google AI Overviews when prospects ask "who's the best [practice area] attorney in [city]." llms.txt, schema markup, structured FAQs, and AI-search-ready content. New in 2026.
Content Marketing for Legal Buyers
Practice-area content strategy, SEO-optimized blog articles, case studies, jurisdiction-specific legal guides, and educational content that ranks and converts. Written by writers who understand legal, reviewed for compliance.
Reputation & Review Generation
Automated review request systems, response management across Google, Yelp, Avvo, and Martindale, and negative-review escalation protocols. For law firms, one bad review kills conversion on the entire funnel we've seen it happen.
Intake & Conversion Systems
Because generating leads doesn't matter if they die in a voicemail. CRM integration, automated first-response, appointment booking, SMS follow-up sequences, and case-qualification workflows. This is where most firms leak the most revenue.
Outsourced CMO for Law Firms
Full marketing leadership on a fractional basis. Strategy, oversight, vendor management, and operations for firms that want senior-level marketing direction without the $250K+ salary. Yauheni is personally involved in every CMO-tier legal engagement.
Three things most legal marketing agencies won't offer.
We built our agency around the operational standards that protect clients from the typical agency relationship.
Performance guarantee in writing.
Every engagement starts with a written KPI agreement. If we miss it, we work for free until the metric is met. No other legal marketing agency in our category offers this in writing.
Senior strategists only.
Every engagement is led by a senior strategist never junior account managers three months out of school. Yauheni is personally involved in every CMO-tier legal engagement and quarterly review.
Month-to-month terms.
No long-term contracts required. Most engagements operate on month-to-month terms after onboarding. You stay because the work delivers not because you're locked in.
Law firms we've grown.
Five legal engagements where the caseload is documented, the firms agreed to be named publicly, and the math survives audit. Personal injury, trial law, and multi-practice firms from lead generation to complete digital operations.
Multi-channel growth strategy spanning paid search, SEO, content, and intake systems for one of California's leading personal injury firms.
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Complete website redesign built for conversion, schema-marked for legal search visibility, with conversion tracking from day one.
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Paid advertising and lead generation system built around cost-per-qualified-case, not click volume. Full intake automation included.
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Full-funnel legal marketing system — SEO, paid search, content strategy, and conversion optimization built for a national trial practice.
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Custom website design and development built to convert. Practice-area-specific landing pages, schema markup for legal search, and full conversion tracking from launch.
View case study →What working with us actually looks like.
From written KPI agreement to launch to ongoing optimization. Four phases. Fully transparent.
KPI Agreement
Written KPI agreement that defines success in your terms qualified cases per month, cost per signed case, or organic traffic. This is what the performance guarantee ties to.
Audit & Strategy
Technical SEO audit, competitor analysis by jurisdiction, current campaign teardown, intake system review, and full strategy document. Senior strategist owns this not a junior.
Deployment
Campaigns go live. Website changes deploy. Intake automation activates. You get access to a real-time dashboard showing every KPI we agreed to.
Optimize & Report
Monthly reports covering every metric, every campaign, every dollar. Quarterly strategy reviews with your senior strategist. If KPI slips, we adjust immediately.
What law firm owners actually ask us.
How quickly will we see qualified cases from your work? +
Do you handle state bar compliance? +
What does the performance guarantee actually mean? +
Do you work with solo attorneys or only large firms? +
How much does law firm digital marketing cost with DiscoverMyBusiness? +
Do you require long-term contracts? +
How do you measure the success of a legal marketing campaign? +
Can you help with intake, not just marketing? +
What practice areas do you work with? +
Do you work outside of New York City? +
Ready to grow your law firm?
Schedule a free 20-minute strategy call. We'll audit your current legal marketing setup, identify the highest-leverage fixes for your practice area, and build you a deployment plan tailored to your jurisdiction and budget.
No high-pressure sales. No generic decks. Just an audit and a plan.
20 minutes · Zero obligation · Audit included