Install ThoughtMetric on your store to precisely track sales and attribute them to the correct marketing channel.
Trustworthy attribution, Bypass iOS 14 and ad blockers
- ThoughtMetric remains completely neutral, offering an impartial perspective on sales attribution without favoring any specific platform, always prioritizing honesty and accuracy.
- ThoughtMetric utilizes server-side tagging to circumvent tracking issues stemming from iOS 14 and Ad Blockers. This ensures hyper-accurate data without any guesswork or modeling involved.
60 day and Powerful attribution
- While many ad platforms offer only a 7-day attribution window, ThoughtMetric extends this to track sales from ad clicks up to 60 days ago, providing a more comprehensive understanding of campaign effectiveness.
- ThoughtMetric employs advanced attribution models, allowing you to choose from first click, last click, linear, time decay, position-based, and data-driven models for precise and insightful sales tracking.
Marketing channels can be monitored to see how they perform.
We help e-commerce businesses improve their marketing performance by providing them with the necessary tools and resources to make informed decisions. Through a combination of data, we help them understand their customers’ journey and deliver effective marketing strategies.
Table of Content
Disclosure: We are an independent ThoughtMetric Affiliates, not an employee. We receive referral payments from ThoughtMetric. The opinions expressed here are our own and are not official statements of ThoughtMetric.






