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GoHighLevel Features

Complete List – 2025 

How Can HighLevel Help My Business?

HighLevel is a white-label marketing platform for digital agencies. Functionality includes CRM with SmartLists, Email, 2-way SMS, Outbound Calling, Call Tracking, Call Recording, Power Dialer, Form Builder, Survey Builder, Funnel Builder, Website Builder, Online Scheduling, Automation Campaigns, Reporting, Webhooks, and more! Agency accounts include unlimited sub (location) accounts for your clients that can be cloned to speed up setups. Bring your own Twilio & SMTP credentials to power your account, giving you access to wholesale rates on email, phone call, and sms.

GoHighLevel Features Overview

Affiliate Manager

Manage and track affiliate partnerships, commissions, and referrals in one place.

Ads Reporting

Monitor and analyze ad campaign performance across various platforms with detailed insights.

App Marketplace

Access a library of third-party integrations and apps to extend functionality.

Audit Logs

Track all system activities and user actions for compliance and security.

API Access

Seamlessly integrate with external applications using API endpoints.

Attribution Reporting

Analyze customer journeys and attribute conversions to the right marketing channels.

Blogging

Create and manage blog content to boost SEO and engage audiences.

Call Reporting

Track and analyze call data, including duration, sources, and outcomes.

Compliance

Ensure data security and adhere to industry regulations and legal standards.

Company Object

Manage company-level data and relationships within the CRM.

Content AI

Use AI-powered tools to generate, optimize, and personalize content.

Conversations with Custom Providers

Integrate messaging and conversations with custom third-party providers.

Conversation AI

Automate and enhance customer interactions using AI-driven chat responses.

Courses & Memberships

Create, manage, and sell online courses and memberships.

Communities

Build and engage online communities with members, discussions, and exclusive content.

CRM (Customer Relationship Management)

Track leads, manage customer relationships, and streamline sales pipelines.

Document Management

Store, organize, and manage documents within the platform.

Email Builder

Create custom email campaigns with an intuitive drag-and-drop editor.

Email Templates

Save and reuse email templates for faster communication and marketing automation.

Facebook, Instagram, GMB & TikTok

Manage and schedule posts, track insights, and engage with audiences across social media platforms.

Forms & Surveys

Create customizable forms and surveys to collect valuable customer data.

Funnel Templates

Pre-built sales funnel templates for faster campaign deployment.

Gmail & Outlook

Seamless email integration for communication and automation.

Invoices & Estimates

Generate and send invoices and estimates for seamless billing.

Image AI

Use AI tools to generate and enhance images for marketing and design.

Lead Forms

Capture leads through custom forms embedded on websites or landing pages.

Lead Scoring

Assign scores to leads based on engagement and behavior to prioritize follow-ups.

Live Chat

Engage website visitors in real-time with integrated live chat functionality.

Listings

Manage and distribute business listings across multiple directories.

Manual Actions

Track and automate manual tasks within workflows.

Online Scheduling

Allow clients to book appointments online with a built-in scheduling tool.

Opportunities & Pipelines

Manage sales opportunities and track them through customized sales pipelines.

Payments

Accept and process online payments securely.

Reputation Management

Monitor and manage online reviews and brand reputation.

Reporting

Access detailed reports and insights on business performance.

Reviews AI

Automate review responses and generate review-related insights using AI.

Review Requests

Automate the process of requesting and collecting customer reviews.

Review Widget

Embed a review widget on websites to showcase customer testimonials.

Smart Webchat Widget

A customizable chat widget that enhances customer engagement on your website.

Smartlists & Bulk Actions

Organize and segment contacts with advanced list management and bulk actions.

Snapshots

Create and replicate account configurations for easy setup and scaling.

Social Media Scheduler

Plan, schedule, and automate social media posts across multiple platforms.

Social Media Templates

Pre-designed templates for creating engaging social media content.

Split Testing

Run A/B tests on ads, emails, and landing pages to optimize performance.

Task Management

Assign and track tasks to streamline workflows and project management.

Text and Email Snippets

Save commonly used messages for quick and efficient communication.

Trigger Links and Shorten URLs

Generate trackable and shortened URLs for marketing campaigns.

Website & Funnel Builder

Create websites and sales funnels with a drag-and-drop builder.

Website Templates

Pre-made website templates for faster deployment.

WhatsApp Integration

Engage with customers via WhatsApp for messaging and automation.

WordPress Hosting & Reselling

Host and manage WordPress websites with built-in reselling capabilities.

Workflow Builder

Automate processes with an intuitive workflow creation tool.

Yext Online Listings & Reselling

Manage and resell Yext-powered local listings.

Greylabel Mobile App

A mobile application with your branding for client access.

Whitelabel Mobile App ($497/month add-on)

A fully branded HighLevel mobile app available as a premium add-on for businesses.

GoHighLevel Unlimited Sub-Accounts

Create and manage multiple gohighlevel sub-accounts under one platform without limitations.

Branded Desktop App

Offer a fully branded desktop application to enhance client access and experience.

Phone & Email Rebilling without Markup

Enable phone and email rebilling with transparent pricing and no extra markup.

SaaS Mode

Transform your platform into a fully functional SaaS business, allowing you to sell white-labeled software to clients with subscription-based pricing and automated account management.

Email/Phone/Text/AI Rebilling with Markup

Monetize communication services by setting custom pricing for emails, phone calls, text messages, and AI-driven interactions, adding a markup for additional revenue.

Agent Reporting

Track the performance of individual agents with detailed insights on calls, messages, and sales activities, helping optimize productivity and efficiency.

Rollup Report Scheduler

Automate the generation and delivery of consolidated reports, summarizing key data across multiple accounts, campaigns, or departments.

Own Template Builder

Create and customize templates for emails, landing pages, funnels, and automations tailored to your business needs.

Customizable Dashboard and Multiple Dashboards

Personalize dashboards with widgets, metrics, and key performance indicators, and create multiple dashboards for different teams or use cases.

Advanced API Access

Gain deeper integration capabilities with enhanced API endpoints, allowing for more complex automation, data exchange, and third-party system connections.

Custom Objects

Define and manage custom data fields and structures within your CRM, enabling tailored data storage, workflows, and reporting based on unique business needs.

GoHighLevel Pricing

Join The Most Successful Businesses On The Planet

HighLevel is the first-ever all-in-one platform that will give you the tools, support and resources you need to succeed with your agency.

GoHighLevel Affiliate

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Disclosure: We are an independent entity from HighLevel. We are not an agent or employee of HighLevel and have no authority to make binding contract or represent HighLevel. We receive referral payments from HighLevel. The opinions expressed here are our own and shall NOT be interpreted or considered as representations, guarantees, or statements by HighLevel LLC