Online marketing can range from starting social media profiles to preparing advertisements and starting to create content. However, in terms of prioritizing what element your business should be focusing on first, web design may just be the one in dire need of attention.
Here are just a couple of reasons why web design should be the first on your list.
Opens Doors for SEO
Search engine optimization is one of the most organic ways of growing your business in the digital space. Ranking high in the search results can push forward your brand and make it much more visible to potential customers who are just waiting to discover your brand and become patrons.
However, in order to even have a decent ranking, having a functioning website with good web design should be laid out first. Search engine algorithms like Google’s can recognize when a site is usable and accessible. Great web design will help retain site visitors for a while longer if there’s a smooth UI involved, too, as there’ll be so much to explore without pause.