Google believes in providing a healthy ecosystem for the users, and for that, it has a set of Terms & Conditions and Policies, which prohibit the content it feels does not create a suitable environment for the advertising platform. 

If on evaluation your account attracts any violation, a warning will be sent via notification outlining the policy infringement following which your account will be suspended. 

If you wish to open new Google Ads account when other is suspended there are a few things you need to know beforehand. Let us understand them: 

Opening new Google Ads Account when one is suspended 

Now, don’t be disappointed but opening a new Google Ads account with the previous one suspended is not something that Google allows. 

Even if you make any new account, Google will track it down (accounts that use the same email or payment method, or accounts that are tied to the same management account) and suspend them immediately. 

Therefore, it is important to fix your account suspension to successfully open a new Google Ads account.

Fixing Google Ad account suspension 

Here’s what you can do if your account has got suspended: 

• Appeal against the suspension. 
• If you believe the suspension was erroneous you can explain so by replying to the mail. 

In case of suspension due to one or more unpaid balance

• Sign in to your Google Ads account > Then Click the tools icon > Under “Billing” choose Summary > Click Make a payment. 

Fixing suspended account through troubleshooting tools

Apart from the methods mentioned above, you can use this account troubleshoot tool by Google Ads.

1. Click the link 
2. A step-by-step troubleshoot will guide you to clear your account suspension.  

Once you have cleared your payment and suspension related issue you are good to go to make a new account. 

Opening new Google Ads Account 

After your suspension is fixed you may create a new Google Ads account directly from your manager account without requiring a separate email address or password. 

1. Log in to your Google Ads Manager.
2. Click Settings > Sub-account settings. 
3. Click the Plus sign > Create new account
4. Choose your account type > Nation > Time Zone > Currency
5. If you want to give another person access to this Google Ads account, click Invite users to this account, or create the account without anyone.
6. Enter the email address of the user you want to invite and the level of access you want to give them: “Administrative access,” “Standard access,” or “Read-only access.” 
7. Click Create Account.

Fixing your account suspension is the only long-term solution to opening a new Google Ads Account after suspension. If you make a new account without resolving the suspension it will eventually be tracked down and suspended, and all your advertisements and activities will be stopped. 

Get Help from the Google Ads Community

We hope the information helps you in dealing with the Google Ad suspension issue and opening a new account after in. 

You can always contact Google Ads Support for any further help regarding fixing your suspended Google Ad account and opening a new one.