Fix Merchant Center Misrepresentation
24
JULY, 2021
Suspicious Payment Activity
Google Ads Suspended
Google Ads Policy
It goes against the policy of Google to have misleading content in its shopping ads. Google Merchant Center requires you to be honest, and upfront, so customers can make an informed choice out of your ads, otherwise it suspends the associated account.
Having your account suspended for misrepresentation can be frustrating as the user is not provided with any explanation for the same.
As it can put your entire business plans on hold, let’s know how to fix Merchant Center account suspension due to misrepresentation. So let’s dive in!!
How to fix Google Merchant Center Account suspension?
Different forms of misrepresentation require different measures to fix your account. We have mentioned both the scenarios and given specific steps to resolve your account suspension.
Steps to take if account gets suspended due to omission of relevant information about your products, services, or business:
Make sure that you read the policy to ensure that there is important information on your content, for instance: sufficient contact information, no unsupported payment methods, and availability of clearly accessible refund policy. If your account gets suspended due to this policy, follow these steps to get it back:
Step 1: Change your ad content or website
Alter your violating ad content or website to comply with the policy guidelines. Make sure you bring this change in content within the warning period.
Step 2: Request for your account review
Once you have changed the violating ad content, your account will automatically be reviewed if it is in the warning period. However, if it stays suspended, then you must request for its review to fix Google Merchant Center account for misrepresentation.
After a review, Google will allow you to run your account once it has found that you have removed the violating item or content from your account!!
Steps to take if account suspended due to misleading, untrustworthy, or unrealistic promotions:
To prevent this suspension, avoid having misleading and exaggerated claims on your ad content. Do not use fake testimonials for tricking the customers. You will receive a warning mail for updating your product data within a week if you violate this policy. Therefore, follow these measures to fix this policy violation:
Step 1: Eliminate violating products
Remove violating products from your product data to ensure that your account does not get suspended after the warning period. Once you have removed these items, update your product data in your account!!
Step 2: Request for the review
If you do not remove the violating items within the warning period, you would get your account suspended by Google. The only recourse left after this situation would be to request a review of your account for retrieving it back. Unless your account requires a complex review, you would be able to get the review within 3 business days.
Note: Make sure that you are familiar with the policies of Google to avoid Google Account suspension, and ensure a healthy and positive experience of shopping for your customers. Thanks for reading!!