Here, we will discuss the reasons leading to such strict action by Google, and find out what sort of software should be used to avoid any violation issues on Google ad. So, let’s get started!
Why are your Google ads disapproved for malicious software?
Your ad can get disapproved by Google if it is promoted through any malicious or unwanted software. You must note that advertising policy related to the malicious software will not only apply to your ads but also to any software that is hosted or linked by your website or application.
Let us find out what the users must take care of while doing the promotions of their products on Google:
A common reason for getting your ad disapproved is the usage of malware or malicious software by the users. The malware provides unauthorized access to a computer system or network and harms the users’ and customers’ data.
Make sure that your computer system is free of all computer viruses, spyware, worms, rogue security software, ransomware, dialers, and other malicious programs.
You can use some authorized anti-malware programs and anti-virus software in your system to ensure that your computer system remains malware-free, otherwise, ignorance from your end in this regard will ruin your product marketing in the long run!!
- Using ads or destinations which are in violations of Google’s Unwanted Software policy
Google Unwanted Software policy aims at providing the basic standards for user-friendly software on its platform. It highlights the basic characteristics of unwanted software so that users can take early steps to protect themselves from it.
Some of these characteristics include non-inclusion of terms of service or an End User License Agreement, affecting the system in unexpected ways, collecting sensitive information from the users without any permission, tricking the users into installing it, and many such features. Further, do not use such software which cannot properly use Google APIs, when they get interacted with its services or products.
Keeping these characteristics in mind, you must install software that is, transparent in its installations and disclosure, easily removed or disabled by the users, demonstrating clear behavior in its working, transparent in collecting the user’s personal information and sold by authorized companies.
It is important to note that violation of this policy would not cause immediate account suspension of the users. You will be given a warning if Google detects the case of malicious software in your account.
Make sure you do the needful corrections within the warning period itself so that you can avoid getting your account suspended!!
Note: We hope this blog has provided you with a fair idea about what type of software issues must be avoided so that your ads are not disapproved and your account is not suspended. Keep visiting us for more such content. Thanks for reading!!
In case you want further help our Google Partner Team can help you restore your Google Ads account and If you have any further questions regards to suspension due to Suspicious Payment Activity, you can contact our Google ads suspended team.